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Để thành công trong 2007? 50 bộ óc sáng chói trả lời!

Tạp chí Bussiness 2.0 phỏng vấn 50 người giỏi giang nhất về việc làm thế nào để đạt tới thành công trong 2007.




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Muhammad Yunus
Founder, Grameen Bank; Winner, 2006 Nobel Peace Prize

SEEK BIG REWARDS IN SMALL IDEAS

Business today, as it is understood and defined in books, is something you do to maximize your profit. But that is only part of the story, and it's a part that makes human beings look like moneymaking machines, which is not a very noble description of a human being. A human being is much bigger that that. A human being can do many other things, but economics doesn't leave any room for expressing them. There are other kinds of business we can create that are about doing good for people.

Business is about problem-solving, but it does not always have to be about maximizing profit. When I went into business, my interest was to figure out how to solve problems I see in front of me. That's why I looked at the poverty issue. I got involved in lots of things to address it, and one of them was money lending with loans and credits and savings accounts, and in the process I created Grameen Bank. So you can also have social objectives. Ask yourself these questions: Who are you? What kind of world do you want?

Most of the problems we have and talk about today sound very complicated, but they aren't. They're simple. And complications actually hide solutions. So when I'm faced with a problem that looks complicated, I try to bring it back to its simplest state. Like poverty. Poverty is not complicated. It's deprivation, a denial of resources. Credit is not available to you, so you cannot move forward. Simple. All it takes is one little step: My first loan was one for $27 that I gave to 42 people. But at Grameen it's not that we lend money to people in small or big amounts; it's that we loan in an appropriate amount to their needs. The size is small because the need is small. I could complicate things: I could lend a person $1 million, but if that someone can only handle $20, that would be stupid. But if she can handle $20, it makes sense, and that's still big money for her. So I say, when you're trying to solve a problem, always bring it back to the simplest formulation.



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Anne Mulcahy
Chairman and CEO, Xerox

STAY TRUE TO YOUR VALUES

I'm what you call a "lifer" at Xerox; I've been with the company for 30 years. I joined the company because it offered me a chance to compete in a meritocracy as a salesperson where performance is fact-based - you're either selling or you're not. I stayed because I became enthralled by a culture that broadly defined "citizenship" to include how you treat your people, your customers, your suppliers, and the communities where we work and live. It wasn't talk. It was action, and still is. More than 40 years ago, our founder, Joe Wilson, spelled out a set of core values that cover how we engage with employees and customers, how we deliver value, and how we behave. Every decision I make is aligned with those values.



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Donald Trump
Chairman, Trump Organization


OBSESS ABOUT SOLUTIONS, NOT PROBLEMS

There's a lot to the credo that success breeds success. It puts you on a high that makes more success like a magnet. I'm a positive thinker who does frequent reality checks. Negatives turn into positives, problems can be solved, things can turn around. The image of success is important, but even more important is the ability to focus on solutions instead of on problems. That way, you'll never be thinking like a loser, and you probably won't look like one either.



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Carly Fiorina
Former Chairman and CEO, Hewlett-Packard


TURN A SETBACK INTO A COMEBACK

Don't wallow in it. View it as an opportunity to do things differently. The goal is not to make the same mistake twice. Pick yourself up, dust yourself off, learn the lesson, and move on.



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Andre Agassi
Co-founder, Agassi Graf Development

STAGE A GREAT ACT


For me, the past 20 years have been practice for tomorrow. Someone who's successful in any area has figured out at least two things: how to get the most out of themselves, and that attention to detail matters. Having a career that lasted that long in my sport explains the sort of personality that you have to have. You have to treat it as a marathon. You have to treat it as building blocks. My wife, Steffi, and I just launched a real estate development company, and we're building an all-seasons resort outside Boise, Idaho. And we've been involved in everything from room layouts to the art on the walls to the furniture fabrics. It's down to every detail.

You have to understand who you are and figure out a way to communicate it. It might be in a different industry, but it's about what pumps the blood through your veins, what makes you excited, what pushes your buttons. And then discovering the best way to communicate that, no matter how big or small; it's what you stand for, what you believe in, and what reflects who you are.



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Sau đây mình xin giới thiệu 6 cách thức để xử lý cảm xúc, suy nghĩ theo ý muốn của Defense Mechanisms do nhà tâm lý học lẫy lừng Sigmund Freud (1856-1939) -cha đẻ của ngành Phân tâm học (Psycho Analysis) phát hiện ra. Rất hữu ích trong việc đối nhân xử thế không chỉ trong lĩnh vực Quản trị kinh doanh nói riêng, mà còn cả trong Cuộc sống nói chung cho tất cả mọi người.:)

Denial: Refuses to acknowledge some aspect of objective reality or subjective experience that is apparent to others
Displacement: Transfers a feeling about, or a response to, an object that causes discomfort onto another, usually less threatening, object or person
Rationalization: Conceals the true motivations for actions, thoughts, or feelings through elaborate reassuring or self-serving but incorrect explanations
Reaction formation: Substitutes behavior, thoughts, or feelings that are the direct opposite of unacceptable ones
Repression: Blocks disturbing wishes, thoughts, or experiences from conscious awareness
Sublimation: Directs potentially maladaptive feelings or impulses into socially acceptable behavior


Dưới đây là phần giới thiệu, trình bày sâu xa hơn một chút để chúng ta có thể hiểu thêm về bản thân khái niệm Defense Mechanisms và các ví dụ của nó nhằm dễ dàng hơn trong việc áp dụng chúng vào thực tiễn sống hằng ngày, với mọi người, mọi việc.:)

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We all use defense mechanisms at times-sometimes they are adaptive and at other times maladaptive. For example, have you ever done poorly on a test because the profressor was unfair in her grading? And then when you got hom you yelled at yur brother or perhaps even your dog? This is an example of the defense mechanism of displacement. The ego adaptively "decides" that expressing primitive anger at your profressor might not be in your best interest. Because your brother and your dog don't have the authority to affect you in an adverse way, your anger is "displaced" to one of them. Some people may redirect energy from conflict or underlying anxiety into a more constructive outlet such as work, where they may be more efficient because of the redirection. This process is called sublimation.

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Defense mechanisms have actually been subjected to scientific study, and there is some evidence that they may be of protential import in the study of psychopathology. For example, different psychological disorders seem to be associated with different defense mechanisms, which might be important in planning treatment. Vaillaint (1976) noted that healthy defense mechanisms, such as humor and sublimation, correlated with psychological health. Thus, the concept of defense mechanisms-"coping styles," in contemprorary terminology-continues to be important to the study of psychopathology.



Source: Abnormal Psychology An intergrative Approach
(David H. Barlow - V. Mark Durand)
 
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